The Live Integrated Case Exercise (ICE) Project is a case competition in which teams present a strategic recommendation to a real company and its executives who are facing a current business issue. Live ICE occurs every Fall term for our Waterloo MBA candidates, and every Spring term for our Toronto MBA candidates.

The 2017 Waterloo Live ICE Competition hosted at our Waterloo Campus tasked students to help PSR Brokerage. This year’s winning team was Gold 5, as seen above. From left to right: Wali Khan (PSR), Eric Neo, Meghan Shantz, Kerry Morrison, Sam Shanmugananatham, Kenneth Laroza (PSR), and Jason Yang.

Check back later for future Live ICE information!